The use of QR codes is exploding. We now scan them for everything from the menu at the restaurant, to commercials on TV, or to download an app. The pandemic has been a big factor in increasing their use, but QR codes have been around since the 90s.
So what’s the bigger trend driving the new revived use and how can your staffing firm best use them?
The Explosion of QR codes
A QR code (abbreviated from Quick Response code) is a type of barcode that can be connected to software to allow it to point to an outcome. As a simple example, they allow you to do things like scan to open a webpage.
The concept of enabling a “quick response” is the key. The ability to quickly scan on the go and engage people is how they are best used. It reduces friction and is much easier than typing in your website or social media manually.
In the past, you would need a special app to be able to scan QR codes, but now every smartphone camera has the ability built-in. That’s the main driver behind the large increase in companies using them over the past 2 years.
Now we can just whip out our phone, scan, and quickly get what we need. So how can you best take advantage of this and use them for your staffing firm? Let’s break it down.
How to Use QR Codes for Your Staffing Firm
Here are a few examples of how you can use QR codes for your staffing firm to create an easy way to convert more candidates and accelerate recruiting.
Create a Scan-to-Apply Bot to Convert and Qualify Candidates
Every staffing firm should have a QR code that allows candidates to easily scan to apply. You can add your new QR code in all of your marketing campaigns right next to your other calls-to-action like your phone number, website, and social media.
With a Scan-to-Apply Bot, you can give candidates a fast and easy way to go through a series of smart qualifying questions that route them to the correct recruiter in real-time.
You can also create things like a “We’re Hiring” sign with your QR code that opens a Scan-to-Apply Bot to quickly qualify candidates and route them to the next step in your process.
You can also streamline in-person visitor onboarding by creating welcome signs with a QR code and Scan-to-Checkin Bot to quickly process visitors with a modern experience. No more manual paperwork or crowded kiosk experience.
Promote Open Positions with a Scan-for-Jobs Bot
Another great use case is creating a QR code that opens your job board to view available positions. The goal here is to allow candidates to quickly find a potential opportunity to get excited about and reach out with as little friction in the process as possible.
Give your Team Individual QR Codes (aka Virtual Business Cards)
You can create virtual business cards for your team with individual QR codes that when scanned, opens a vCard (your individual contact card on your cell phone) with your contact info for someone to quickly save on a mobile device.
Your recruiters or your account managers can use their individual QR codes anywhere they’re promoting your firm to easily share and connect with candidates or clients.
Free Bonus: Get your Personal QR Code to vCard (aka Virtual Business Card)
You can create your own free virtual business card and QR code by scanning the QR code above or visiting: staffingengine.ai/vcard
Introducing Staffing Engine QR Codes
In the past, you haven’t been able to easily use QR codes connected to your existing tech stack. That’s why we’re excited to Introduce Staffing Engine QR Codes! ⚡️?
Now you can create quick experiences to convert more candidates, qualify them in real-time, and make your recruiters more accessible with your own QR codes.
You might be thinking of the simple use case of opening a webpage but these QR codes can do so much more by connecting them to our recruiting acceleration platform as well as your staffing tech stack.
With Staffing Engine QR Codes you can scan to do things like:
- Open a Staffing Engine Bot conversation
- Schedule a meeting with Staffing Engine Meetings
- Refer a candidate with Staffing Referrals
- Add a contact to Bullhorn
- Send a text message or email
- Save a vCard and much more!
Ready to start making QR codes for your staffing firm? Our team is here to help you quickly set everything up and get started.
P.S. We’re here to help!
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